YOUR BRAND IS MORE THAN JUST A LOGO
Brannding & Rebranding
The First Impression Your Clinic Makes
The First Impression Your Clinic Makes
YOUR BRAND IS MORE THAN JUST A LOGO
We Recommend a Brand or Rebrand For:
Your Brand Should Speak Before You Do
In the highly competitive world of medical aesthetics, your brand is what sets you apart. Whether you’re a new clinic looking to make a splash or an established one that needs a refresh, having a sexy, boutique, premium, and luxurious yet medical brand is critical to attracting the right clientele. Patients no longer just walk into the nearest clinic—they are drawn to brands that exude trust, professionalism, and luxury.
Crafted for Clinics. Designed to Connect.
At Élevé Studio, we specialise in creating and revitalising brands specifically for medical aesthetic clinics. Our team doesn’t just create beautiful logos or pick colours that look nice—we build brands that connect with your patients and reflect the exceptional services you offer. We know exactly what today’s consumers, customers, and patients are looking for in this industry, and we craft a brand presence that speaks directly to them.
Why Your Clinic’s Branding Matters
Your brand is more than just a logo—it’s the entire experience a patient has with your clinic, from the moment they see your Instagram profile to when they walk through your doors. A well-crafted brand doesn’t just attract patients; it builds trust, positions your clinic as an expert, and creates loyalty. Here’s why branding is essential for your clinic:
Our Branding and Rebranding Services
At Élevé Studio, we offer a comprehensive suite of branding services designed specifically for medical aesthetic clinics. Whether you’re starting from scratch or looking to refresh your current identity, our branding services include:
Logo and Sublogo Design
Your logo is the face of your clinic. We design logos that are modern, clean, and professional, reflecting the premium nature of your clinic. We also create sublogos that can be used for secondary branding across different materials—ensuring your brand remains consistent at every touchpoint.
Colour Palette
Colours evoke emotion and create strong associations in people’s minds. We help you select a colour palette that not only looks luxurious but also conveys the right tone for your clinic—whether it’s soft and welcoming or sleek and cutting-edge.
Typography
The fonts you use say a lot about your brand. From medical professionalism to boutique luxury, we choose typography that aligns with your clinic’s personality and aesthetic. Whether it’s bold and minimal or elegant and sophisticated, we ensure your typography speaks to your target market.
Complete Brand Presence
From your social media profiles and business cards to your website and in-clinic collateral, we ensure your brand is consistent across every platform. This builds recognition and reinforces the premium nature of your clinic.
Brand Voice and Tone
It’s not just about how your brand looks—it’s also about how it sounds. We help define your brand voice and tone, crafting messaging that resonates with your audience. Whether it’s friendly and approachable or authoritative and expert, your brand’s tone will reflect the values and personality of your clinic.
Frequently Asked Questions
Why is branding so important for my clinic?
Branding is the first impression patients have of your clinic. It’s how they judge your professionalism, quality, and whether they trust you with their care. A strong brand not only attracts patients but also keeps them loyal to your clinic.
How does branding help my clinic stand out?
In a crowded market, branding helps differentiate your clinic from the competition. A unique, polished brand builds recognition and shows patients that you offer something special—whether it’s luxurious care or cutting-edge treatments.
What’s included in a branding or rebranding package?
Our branding package includes a full brand identity, from logo and sublogo design to colour palette, typography, and brand voice. We also ensure your brand is consistent across all touchpoints, including your website, social media, and in-clinic materials.
How long does the branding process take?
Branding typically takes between 6-8 weeks, depending on the complexity and scope of the project. We take the time to understand your clinic, work closely with you throughout the design process, and ensure that the final brand perfectly represents your clinic.
Do you provide a brand guide?
Yes, we provide a comprehensive brand guide that outlines how to use your new brand elements consistently across all platforms. This includes guidelines on logo usage, colour codes, typography, and tone of voice.
Can you help rebrand my clinic if I already have a logo?
Absolutely! If your current branding is outdated or no longer aligns with your clinic’s goals, we can refresh and modernise your brand while keeping its core identity intact.
How do you ensure my brand reflects a premium, luxurious image?
We specialise in branding for the medical aesthetics industry, meaning we understand how to balance luxury with medical expertise. Every element of your brand—from your logo to your colour palette—is carefully designed to evoke a sense of exclusivity and professionalism.
Can you help with the branding of my social media and website?
Yes! Your brand needs to be consistent across every platform, and we ensure that your social media, website, and in-clinic collateral all reflect your new brand identity.
What’s the difference between a logo and a sublogo?
Your primary logo is the main identifier for your clinic, while a sublogo is a simplified version that can be used in smaller spaces or secondary branding. This ensures flexibility and consistency across different platforms and materials.
How will a new brand help attract more patients?
A strong, consistent brand builds trust and professionalism, making your clinic more attractive to potential patients. People want to book treatments at clinics they perceive as professional, luxurious, and trustworthy—branding helps communicate that.
Is branding suitable for small clinics?
Yes! Whether you’re a small boutique clinic or a large cosmetic practice, strong branding is essential to standing out and attracting the right clientele.
What if I’m unsure about what I want my brand to look like?
We guide you through every step of the process, from discovering your clinic’s values and target audience to developing a brand that aligns with your vision. You don’t need to have it all figured out—we’re here to help.
Can branding really impact my clinic’s success?
Absolutely. A strong brand can drive patient engagement, build loyalty, and set your clinic apart in a crowded market. Branding is one of the most powerful tools for growing your clinic and positioning yourself as a leader in the industry.
What if my clinic already has some branding elements? Can you work with those?
Yes, we can integrate existing elements into your new branding if they still align with your vision and goals. We can modernise and refresh your brand while maintaining its core identity.
How much does branding cost?
Branding packages vary based on the scope of work and your clinic’s specific needs. Contact us for a personalised quote, and we’ll craft a solution tailored to your clinic’s goals and budget.
How much does branding cost?
We offer boutique, customised branding solutions, tailored to the unique needs of your clinic. Just like no two clinics are the same, no two branding projects are the same either. Contact us for a tailored quote that fits your goals and budget.
Do you require a lock-in contract for branding services?
No, we don’t believe in locking you into long-term contracts. We operate on trust and results—if you’re happy with our work, you’ll want to continue. We’re all about building long-term relationships based on mutual success.
Do you outsource your branding work?
No, all of our branding work is handled in-house by our Australian team. We ensure the highest quality and personal attention to every detail of your brand.
How do I know the branding will resonate with my patients?
We are experts in the medical aesthetics industry, meaning we know what works and what doesn’t. We’ve worked with some of the most renowned clinics in Australia and have a deep understanding of what today’s patients expect from a premium, luxurious, and trustworthy brand.
What makes Élevé Studio’s branding service different?
We specialise in branding specifically for the medical aesthetics industry. Our deep industry knowledge allows us to create branding that not only looks beautiful but also resonates with patients and helps clinics stand out in a competitive market. We’re not just designers—we’re strategic partners who understand the specific needs of your clinic.
